A Wonderful Color World Digital Press Printing for HP Indigo Electro Ink
HP Indigo Electro Ink is a type of charged pigment based particle suspended in liquid, which controls the position of printed particles electronically to achieve digital printing.
Unlike dry carbon powder, HP ElectroInk has very small particle sizes, only 1 to 2 microns. When provided to customers, it is in concentrated form and packaged in pollution-free can packaging into the printing machine. Inside the device, it is thoroughly mixed and diluted with image oil in the ink tank, forming a mixture of image oil and ink particles for printing.
Three major advantages of HP Indigo Electro Ink
Firstly, it makes short form printing and personalized printing cost-effective, enables the use of variable data such as text or images, and enables instant delivery. Therefore, digital printing machines have changed the printing mode of various segmented markets, including labels, packaging, teaching aids, images, journals, and magazines. The characteristics of digital printing have also driven the integration of traditional printing fields and reduced profit margins, such as the decline of newspapers and magazines.
Secondly, digital printing greatly reduces material waste related to pre press, scrap, and storage. Due to the ability of digital printing machines to print on a single sheet with different content, digital printing enables brand marketing activities to reach consumers in a more creative and attractive way. Examples of this include highly targeted advertising, seasonal and limited edition consumer goods, new product introductions, and customized personalized products.
Thirdly, HP Indigo printing technology is renowned for its quality comparable to offset printing and its diverse applications, capable of printing on various materials. It adopts unique electronic ink printing technology, which can simultaneously use up to 7 types of ink on one printing machine, including standard CMYK as well as various spot colors and metallic colors, thus covering a wider color gamut. Ink can be discharged in any desired order and can also achieve multi-layer printing of a single color.
HP Indigo Electro Ink Market and Trends
Digital printing is most suitable for personalized small and medium-sized assignments
Traditional printing methods require mechanical interfaces (plates or cylinders) to replicate a large number of fixed images in order to achieve the desired printing effect. Digital printing does not require mechanical interfaces, so images can be altered and adjusted during the printing process.
Is it really necessary to choose between digital printing and traditional printing as they have different production efficiencies? In fact, digital printing can fulfill high-value orders such as special editions and seasonal packaging for printing factories, and is a beneficial supplement to traditional printing. Traditional printing is more suitable for large-scale production and long form printing due to its higher speed.
The Development Levels of Digital Printing Industry
The use of digital printing in cardboard packaging has opened up new opportunities for packaging design and functionality. Personalized printing can make packaging more experiential.
Packaging can include promotions, advertisements, celebrity endorsements, and even be used as a viral marketing tool.
Digital printing is almost instantaneous, which enables digital printed packaging to be produced on demand and closer to consumers.
Digital printing is not only an interesting high-tech, but also has the potential to elevate the level of the printing industry.
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